ODONTIATRIKO, Dental Center of Crete
One of the major dental centres on the island of Crete, Odontiatriko, requested a corporate identity rebranding. The name "Odontiatriko" actually means dental care in Greek. The logo presents a circular array of teeth. The inside negative space shapes a shining of beauty. Overall, the circular logo is also a medical cross to symbolise the dental science and care of the centre.